Job Details

A company is looking for a Director of Demand Generation to lead and grow its pipeline engine in a global B2B market.Key ResponsibilitiesOwn qualified pipeline targets and collaborate with sales leadership on lead quality and conversion expectationsDesign and execute integrated demand creation campaigns targeting high-priority verticalsManage a team of marketing managers and the SDR function, fostering a culture of experimentation and accountabilityRequired Qualifications10+ years of B2B demand generation experience, with at least 3 years in a senior leadership roleProven track record of creating and implementing integrated demand programsExtensive experience with account-based marketing in complex buying environmentsHands-on experience with marketing automation and CRM platforms, such as HubSpot and SalesforceFamiliarity with AI tools in demand generation and strong analytical skills to assess program performance