Job Details

The RoleCity Cast is seeking a highly creative and capable marketing professional with a strong local network to help build the City Cast Las Vegas brand, grow its audience, and engage its fans. The Audience Development Manager will be responsible for developing and executing a local marketing strategy across partnerships, sponsorships, PR, social media, out‑of‑home, and beyond. Our ideal candidate loves getting out in the city, and has a keen sense of the local brands, events, and cultural moments that City Cast Las Vegas should tap into to expand and ignite its fan base.Application Due: April 13, 2026Key ResponsibilitiesPlanning and StrategyCollaborate with City Cast's central marketing team to develop and execute a localized marketing plan and budget that includes partnerships, sponsorships, PR, social and other tactics that have proven successful in other marketsConceive of creative out-of-the-box marketing ideas, test them and capture their impactHelp ideate on swag or merch when needed for membership or marketing campaignsServe as the local keeper of the marketing calendar, ensuring the team is ready to execute across all platforms at key campaign momentsWork with Executive Producer to identify regular opportunities to weave members into content across platformsWork with HQ membership team to develop special local member incentives such as locally designed artists printsDevelop creative ideas for attracting, engaging, and retaining membersWork with Executive Producer to develop the social media strategy and content plan across Instagram, TikTok, YouTube, and RedditHandle all marketing and engagement aspects of the local social media strategyDriving Growth and EngagementCoordinate with the central marketing team to execute giveaways and influencer campaignsAttend IRL events on City Cast's behalf. When we're a host or sponsor, ensuring that our brand is visible and consistent with our style guide, and that our presence is highly engaging to potential audienceWork in collaboration with the local Sales Executive to identify potential partnerships that blend sales and trade for mutual benefitAdapt national creative campaigns for local audiences across platformsCollect and create local content for marketing team to use in digital ads promoting City Cast Las VegasManage local PR outreach, building relationships with other local media outletsPlan and execute at least four member events per year with support from HQ membership teamManage local membership campaign execution, ensuring strong and compelling messaging across podcast, newsletter, and socialServe as the primary point of contact with the City Cast Las Vegas membership base, engaging and activating members at member events and in a closed chat group.Drive social community engagement daily across all platforms, including monitoring and responding to comments and DMs on IG, TT, Spotify, YouTube, Reddit and other key audience touchpointsMonitor all local audience-facing platforms and touchpoints to ensure consistency with City Cast's brand, voice, and overarching marketing strategyTrack, analyze, and share out social performance and growth metricsRequirementsWhat We're Looking For3+ years experience in marketing or audience engagement, ideally in a media or editorial environmentDeep familiarity with the leading social platforms, with experience creating successful content and audience strategies for themDeep knowledge of Las Vegas local culture, institutions, events, who is influencing who, and online communitiesStrong writing and voice skills — you know how to sound human, engaging, and on‑brandA high level of organization, planning, and project management skillsA natural brand evangelist and community builder who is energized by making connections and getting out in the cityBenefitsThe Audience Development Manager will report to the Executive Producer of City Cast Las Vegas. This position is full‑time, with excellent benefits. The annual salary range is $70,000 - $100,000 depending on experience. You must be local, though work will be primarily remote. City Cast is an equal opportunity employer committed to excellence through diversity, which involves attracting talented people from diverse backgrounds and traditions. We encourage everyone to apply.#J-18808-Ljbffr